PRIVACY AND COOKIE POLICY

Last Updated: September 13, 2024

This Privacy Notice outlines how BFG Labs, LLC (“ BFG Labs,” “we,” “our,” or “us”) collects, uses, and discloses personal information regarding our website, https://bfglabs.xyz/, and the BFG Labs associated services (collectively, the “Services”). This Privacy Notice is not a legally binding agreement and does not confer any rights or obligations.

OUR COLLECTION OF PERSONAL INFORMATION

We gather personal information through various methods: automatically when individuals engage with our Services, directly from individuals, and from third parties or other sources, sometimes even before any direct interaction with an individual has occurred.

PERSONAL INFORMATION COLLECTED DIRECTLY FROM INDIVIDUALS

The following categories of personal information may be provided by individuals in connection with our Services:

Contact Information: Such as name, email address, social media handles, and communication preferences.
Referral Information: Details about friends or family whom an individual refers to our Services.
Inquiry Information: Information shared via messages submitted through our Services (including web forms or provided directly to our team.
Account Information: Username, profile picture, profile description, general location, trust level, and join date.

If an individual contacts us for a specific request, we may require additional personal information to process and respond. In such cases, a supplementary privacy notice may be issued, which will govern the processing of such additional information.

PERSONAL INFORMATION AUTOMATICALLY COLLECTED

Like many digital platforms, we and our third-party service providers may collect personal information automatically from an individual’s device, browsing actions, and usage patterns when they interact with our Services. This may include:

Log Data: Information such as IP address, operating system, browser type, browser ID, URL entry and referring page, date and time of visit, duration on our Services, and any errors encountered.
Analytics Data: Data related to the path taken through our Services, usage patterns, and activity.
Location Data: General geographic location based on log data collected by us or third-party providers.
For further information on how we and our third-party providers use cookies and related technologies for automatic data collection, and how individuals can control this collection, please refer to the section titled Cookies and Related Technologies below.

PERSONAL INFORMATION FROM THIRD PARTIES AND OTHER SOURCES

We may receive the same categories of personal information as described above from third parties, which may be combined with information collected directly or automatically from individuals.

The following are potential third-party sources of personal information:

Social Media: Information made public through social media accounts may be collected to communicate, understand preferences, and analyze user base behavior.
Identity Verification Providers: We may engage third-party providers to verify identities, primarily to prevent fraud.
Event, Promotion, and Other Business Partners: We may receive or share personal information related to events, promotions, or services provided in collaboration with third-party partners.
Data Analytics Providers: Data analytics providers may collect personal information directly from individuals and share it with us to assist with analytics services.
Other Service Providers: Service providers performing services on our behalf (e.g., hosting, customer service, marketing) may collect or share personal information with us in connection with their services.
Affiliates: Information may be shared with or received from companies under common ownership or control with BFG Labs.
Information Providers: Third-party information providers may share data to correct or supplement our records (e.g., updated contact information).
Publicly Available Sources: We may collect publicly available information to supplement our records (e.g., contact information, interest in our services).
Inferences: We may generate predictions or inferences about individual preferences and interests based on the information we collect.

OUR USE OF PERSONAL INFORMATION

We use the information collected for a range of business purposes, including:

Operating and managing our organization and services;
Communicating with individuals via email or social media;
Marketing services to individuals based on their preferences and interactions;
Administering, providing, maintaining, and personalizing our services;
Facilitating customer support, contests, promotions, and sweepstakes;
Monitoring and analyzing how users engage with our services;
Identifying and addressing trends or issues within our services;
Diagnosing and resolving technical issues;
Ensuring the safety and security of our services and property;
Protecting our legal rights and fulfilling obligations;
Detecting, investigating, and preventing fraud or other malicious activities;
Facilitating business transactions, reorganizations, or changes in corporate structure; and
Complying with legal requirements.

OUR DISCLOSURE OF PERSONAL INFORMATION

We may disclose personal information to:

Affiliates: Companies under common ownership or control with BFG Labs, LLC.
Referrals: Information shared with the friends or family of the referring individual.
Identity Verification Providers: Engaged to assist with identity verification services.
Event, Promotion, and Other Business Partners: Information may be shared with third-party partners offering promotions, events, or services in collaboration with [Retail Alliance.
Data Analytics Providers: To assist with analytics services.
Other Service Providers: Third-party providers offering business services such as hosting, payment processing, fraud prevention, customer support, marketing, and advertising. Depending on their role, these providers may process or access information on our behalf.
Business Transaction or Reorganization: Information may be shared during business transactions such as mergers, acquisitions, or financing arrangements, as well as in cases of insolvency or bankruptcy.
Legal Obligations and Rights: Information may be disclosed to legal advisors, law enforcement, or in connection with legal claims or compliance with laws.
With Consent or Direction: Information may be shared publicly or with third parties at the individual’s consent or direction (e.g., testimonials).

COOKIES AND RELATED TECHNOLOGIES

Overview of Cookies

We and our third-party providers may use cookies and other similar technologies (e.g., web beacons, pixels, embedded scripts) to automatically collect and use personal information. For example, we use Google Analytics to track website traffic and gather insights. For more information about Google Analytics, please visit their privacy policy, and for opt-out options, visit here.

Choices Related to Cookies on Our Platform Services
Individuals can control cookie preferences through browser settings. Options may include:

Receiving a notification when a cookie is set, allowing the individual to accept or reject it;
Disabling or rejecting cookies altogether.

Please note, disabling cookies may affect certain features of the website, and some services may not function properly. Browser settings vary by device, and preferences may need to be set for each device and browser used. Individuals may also adjust email settings to prevent automatic image downloads, which may contain technologies for tracking email interactions.

CHILDREN’S PERSONAL INFORMATION

Our services are not directed at children under 13, and we do not knowingly collect personal information from them. If you are under 13, please do not use our services or submit personal information. Parents or guardians can contact us to request the deletion of personal information provided by a child under 13.

LINKS TO THIRD-PARTY WEBSITES OR SERVICES

Our Services may contain links to third-party websites or applications. This Privacy Notice does not apply to, and we are not responsible for, the privacy practices of such third parties. Please review the privacy notices of any third-party websites you visit.

UPDATES TO THIS PRIVACY NOTICE

We may update this Privacy Notice from time to time. The date at the top of this Privacy Notice indicates when the last update occurred. Material changes will be communicated through appropriate channels, such as email or prominent posting on our services. Updates take effect as of the date of publication unless otherwise noted.

CONTACT US

For any privacy-related questions or requests, please contact us at compliance@bfglabs.xyz.